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Krajewski Coaching

Your life.
Your story. direction.

What role do you play in your own story?

Have you ever reflected on what makes a story meaningful?
Why some stories – our own – shape who we are? And how the choices we make can not only change the story we tell about ourselves but also how we choose to continue it?

Ask yourself: What would happen if you took control of your own story – and shaped it into something that truly matters to you?

My name is Martin Krajewski, but many know me as Krajan. I am the founder of Krajewski & Partners, where I primarily work with values-driven communication, leadership development, and organizational culture – helping companies move from misunderstanding to true understanding.

Krajewski Coaching is my forum for individual coaching – tailored for leaders, entrepreneurs, and high achievers who want to grow, take control of their story, and create sustainable change. I only work with a limited number of clients each month.

This is for you who want to elevate your leadership, your career, and your personal development to the next level – and who are ready to do the work.

I also have a long background as a storyteller and director. Probably that's why I see such strong parallels between the two crafts.

As a director, my job is to hold the vision – to see the bigger picture, understand every scene, and how it moves the story forward. To create meaning, direction, and momentum..

Coaching is about the same thing. Taking the director’s seat in your own life. Creating a clear vision, staying committed to it – and taking steps in the direction you truly want. Starting to change things. For real.

Because coaching is about change. Sustainable change. It’s about moving toward a new, desired state – or away from a current state that no longer serves you.

Your goal might be connected to your personal journey – who you want to be and how you want to live. Or to your professional development – how you want to lead, influence, perform, or change your career.

Sometimes the goal is clear. Sometimes it's just a feeling – a sense that something needs to change, even if you're not sure what or how. And that's where coaching comes in.

So the questions you need to ask yourself are:
  • What role are you playing in your own story?
  • What do you want your life to be about?
  • And perhaps most importantly – where do you want the next scene to lead?
Whether coaching feels like a necessary beginning or a continuation of a journey you've already started – you have already taken the first step.

Otherwise, you wouldn’t be here.
Welcome.

Answer a few simple questions to find the coaching package that’s right for you.

Martin 'krajan' Krajewski, KIT-coach

Hej!

So nice to have you here! Feel free to connect - I'd love to hear what you're looking to change!

Martin Krajewski
CIT-coach


Your life. Your story. Your direction.


What You Can Expect
FROM CURRENT STATE TO DESIRED OUTCOME
As a certified CIT Coach, I work with a methodology that creates deep and lasting change – for individuals, leaders, and organizations.

CIT stands for Cognitive, Integrative, and Transformative coaching – and is the English translation of KIT, a coaching method developed in Sweden. The method originates from Alexander Holmberg's work, combining not only his extensive hands-on experience as a coach, but research from psychology, neuroscience, and behavioral change to create a powerful and sustainable approach to personal and professional development.

CIT coaching is about competence and flexibility – not about what organization or specific field you "belong" to. It’s about identifying and challenging "chosen truths" and integrating insights into your everyday life. It’s about giving you, as the client, the tools and methods you need to take control, set clear goals, and create the kind of change that truly matters.

CIT coaching is a method for sustainable transformation – with a coach who truly challenges you. It’s a method where we work together so that you can lead yourself with the same sharpness and clarity that you use – or want to use – when leading others. It’s an investment in yourself, your growth, and your (self-)leadership.




Helps you identify and challenge the thought patterns that hold you back. We often get stuck in our own stories – the ones we repeat to ourselves without questioning. The cognitive part is about identifying the thought patterns that limit you, challenging them, and starting to rewrite them.

Combines tools and insights from different disciplines to create a flexible, practical toolbox tailored to you. What works for one person may not work for you. It’s about finding methods that don’t just work in theory – but that work in your reality.

Focuses on real change – where you not only understand what you need to do but actually do it. Insight is only the first step. Real change happens when you turn insight into action – and start living the story you want to create.

Here’s how it works:

📌 Step 1 – Introductory call (20 minutes, free of charge)
📌 Step 2 – First session: We map out where you are, your goals, and your obstacles.
📌 Step 3 – Tailored coaching plan
📌 Step 4 – Transformation in practice

Self-awareness and clarity

Cognitive

Understand what drives you – and what holds you back.

Concrete tools

Integrative

Gain methods, tools, and strategies that work in your everyday life – from day one.

Lasting change

Transformative

Get support not only to overcome today’s challenges but to become who you need to be tomorrow.

Unlock your potential

Get in touch

Book your first session today and discover how you can take control of your story – and create a future that is truly your own.

Testimonials

I felt safe and found it easy to open up. I appreciated the balance between conversation and practical exercises. The most important insight I took with me was realizing that the root of a problem is not always what you first think – and that’s where change needs to happen. Martin’s questions helped me shift my perspective.

— Rebecka, Team Leader

Martin is a perceptive, warm, trustworthy, and reassuring presence as a coach. His guidance helped me see what I truly need to prioritize to feel well – not just what I thought was most important. And those turned out to be two very different things.

— Mats, Production Manager

Martin’s coaching helped me find focus and think ahead. His calm presence and the right questions opened up new possibilities, which eventually led to a job I really enjoy – in an industry I had never even considered. I can highly recommend him!

— Thomas, Consultant

Who’s in charge of directing the story of your life?

Your Best Possible Outcome

Just like a director, a coach helps you find the right direction – your own direction – highlighting your strengths, giving you perspective, and providing tools to fine-tune what needs to change in order to create the best possible outcome.

Book your first session today and discover how you can take control of your story – and create a future that is truly your own.